106443
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Marketing : analiza, planowanie, wdrażanie i kontrola / Philip Kotler ; [tł z ang.]. - Wydanie 7. - Warszawa : Felberg SJA, copyright 1999. - XXX, 743, [1] strona : rysunki, wykresy ; 27 cm.
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Availability:
There are copies available to loan: sygn. 33 (1 egz.)
There are copies available to loan: sygn. 339 (1 egz.)
Notes:
Tytuł oryginału: "Marketing management : analysis, planning, implementation and control"1994
Bibliography, etc. note
Indeksy.
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Dawniej wydaw. przez "Gebethner i Ska".
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